0704-883-0675     |      dataprojectng@gmail.com

FACTORS THAT INFLUENCE CONSUMER PURCHASE AND CONSUMPTION OF EGGS IN ENUGU STATE

  • Project Research
  • 1-5 Chapters
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: APA
  • Recommended for : Student Researchers
  • NGN 5000

Abstract

This research project was embarked upon to examine the factors that influence consumer purchase and consumption of eggs in Enugu.

The researcher used survey research method in carrying out the research. A sample size of 168 was randomly selected from the population of the study.

In this study, four hypotheses were formulated which include among others that consumers level of income influences the purchase and consumption of eggs. The researcher tested and analyzed these hypotheses and their results were extensively discussed. Also percentages and tables were used to analyze the data while chi-square was used to test the hypotheses.

Several findings were made in this research which include among others that: consumers purchase and consume eggs as a source of protein and that price positioning also influences consumers purchase decision.

In response to the findings made, the following recommendations were made. They included that consumers should always make sure they purchase eggs from a source that has fresh eggs.




FIND OTHER RELATED TOPICS


Related Project Materials

EVALUATION OF LEAF BASE EXTRACT OF SORGHUM BICOLOR (FAMILY: GRAMINEAE; POACEAE) FOR HAEMATOLOGICAL, IMMUNOMODULATORY AND OTHER PHARMACOLOGICAL ACTIVITIES

ABSTRACT

Sorghum bicolor is an annual plant having its different parts widely used ethnomedicinally for different ailments, which include...

Read more
STRATEGIES FOR PROMOTING RESILIENCE AMONG VOCATIONAL STUDENTS

Abstract: This study explores strategies for promoting resilience among vocational students...

Read more
REMOVAL OF HEAVY METALS FROM AQUEOUS SOLUTION USING ACTIVATED CARBON PREPARED FROM AGRICULTURAL WASTES

STATEMENT OF PROBLEM

Human activities have led to immense pollution of our environment especially the water bodies. This is as a result o...

Read more
INFLUENCE OF GRADUATE ENTREPRENEURSHIP FUND (GEF) ON YOUTH ECONOMIC INCLUSION

ABSTRACT

This research work was designed to determine the influence of graduate entrepreneurship fund (...

Read more
DESIGN AND IMPLEMENTATION OF COMPUTERIZED STUDENTS IDENTITY CARD SYSTEM

Aim and Objectives of the Study

The aim of the study is to design and implement workable computerized system for student...

Read more
The Role of Artificial Intelligence Tools in Predicting Crop Yields: A Case Study of Rice Farmers in Nasarawa State

1.1 Background of the Study

AI tools have proven effective in predicting agricultural outcomes such as crop yields, providing farmers wit...

Read more
The Role of Internal Auditing in Enhancing Financial Transparency in Gwer West Local Government Area

Background of the Study

Internal auditing is an essential tool for promoting financial transparency and accountability w...

Read more
Game-Theoretic Relay Selection and Power Control in Fading Wireless Body Area Networks

Abstract 

The trend towards personalized ubiquitous computing has led to the advent of a new generation of wireless technologies, na...

Read more
STRATEGIC HUMAN RESOURCE PLANNING AND PERFORMANCE OF SMALL AND MEDIUM ENTERPRISES (SMES)

ABSTRACT

The major objective of this study is to examine the effect...

Read more
The Impact of Smart Cities on Environmental Sustainability in Abuja

Background of the Study

The concept of smart cities involves integrating technology, data-driven solutions, and innovati...

Read more
Share this page with your friends




whatsapp